1991 "First Edition" stated; author: J.b. strasser & laurie becklund; Harcourt, Brace, Jovanovich publishers, New York; signed by author inside page (see pic); hardbound in ebony boards with iridesent lettering along spine; very good condition with unmarked pages, appears unread; dust jacket very good.


Description -

Reveals how six inexperienced men formed a tight-knit group that conquered the doubts of banks and stock analysts to build their sneaker empire.


This is the incredible story of how Phil Knight, with literally no financial backing, founded a small shoe company, Blue Ribbon Sports, which within one year became a billion-dollar company, today known as Nike. Strasser, Nike's first advertising manager, and Becklund, a Los Angeles Times writer, describe the six men who, along with Knight, made Nike..

swoosh, the unauthorized story of nike and the men who played there

SKU: BS54b