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November 1992 "First Edition" stated; authors: Mel Ziegler; Bill Rosenzweig and Patricia Ziegler; Doubleday publishers, New York; hardbound; very good as-new condition of book and dust jacket.

 

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Almost all of us have at some point dreamed of  starting our own business but have not been able to  get past our fear, anxiety, and uncertainty about  pursuing those dreams. Through a 20-month  exchange of faxes, The Republic Of Tea  chronicles the feelings and emotions of three  partners as they confront their fears and dreams to  create an enormously successful start-up company.

 

The book shows the budding entrepreneur how to  start a successful business that embodies his or her  own soul and economic realities. The insightful  correspondence between Mel Ziegler and Patricia  Ziegler, co-founders of The Banana Republic chain, and  their new partner Bill Rosenzweig provides a map  for the entrepreneur. It tells of the day-to-day  breakthroughs and breakdowns of the creative  process--inventing a product, developing a plan, and  structuring a business partnership...

THE REPUBLIC OF TEA, How An Idea Becomes a Business by Mel Ziegler et.al.

SKU: BS212
$32.95Price
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